LIFE Institute team presented on the first webinar of the series “Measuring Biodiversity for business and finance”,  promoted by European Union Business and Biodiversity Platform. Besides LIFE Institute, two other initiative presented their cases: The Biodiversity Indicators for Site-based Impacts (BISI) by UNEP-WCMC and  The Species Threats and Recovery (STAR) by IUCN. Near 140 participants attended to the event.

Maria Alice Alexandre, executive director of LIFE Institute, explained how LIFE Methodology works, exemplifying with Posigraf business case, a printing company from Positivo Group, that implements the methodology and is LIFE Certified since 2014. Giem Guimarães spoke on behalf of Posigraf, presenting the benefits of using LIFE Methodology and having objectives and reliable metrics to count on.

To watch the webinar, click here .

For more information on LIFE Methodology, access https://institutolife.org/o-que-fazemos/desenvolvimento-de-metodologias/como-funciona-a-metodologia-life/?lang=en