Held in July 29th, the event was promoted by PackTalk, channel specialized on packaging industry. The talk involved Mauricio Coelho, CEO of C-Pack, which recently acquired LIFE Certification, and Regiane Salata, LIFE Institute management system coordinator.

The idea was to discuss the importance of including biodiversity as part of the business. Coelho shared C-Pack experience, the conservation actions that they are implementing as well as the market differentials for having a certification.

“The LIFE Certification recognizes good practices, the concern on conservation and, more important, the implementation of voluntary conservation actions by companies”, says Regiane.

To watch the event recording in Portuguese, click here.